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The Importance of Gratitude

Empty paper pad with a pen beside it

Gratitude is when you are thankful, ready to show appreciation and return kindness. However, what most people don’t recognize is that gratitude is a business strategy as well. Across the world, there have been numerous studies that show a positive relationship between gratitude and business transactions.

Gratitude is essential for businesses to prosper, but it is also vital for buyers and sellers who are brokering large deals like acquiring a dental business for sale.

Here is why gratitude is important in sales:

It Changes Both the Giver and the Receiver

Expressing gratitude is a courtesy that everyone must extend to their counterparts. People often underestimate the value that being thankful has on business transactions. Human connections strengthen when emotions become involved, eventually paving the way for sustainable business growth and development.

Gratitude Initiates a Cycle of Recognition and Progress

Being thankful generates positive momentum that can take relationships as well as business transactions to new heights. The action of saying thank you can instill people to think about those that they have never appreciated. In other instances, it also motivates them to repeatedly show gratitude towards others that they meet. It is a virtuous cycle that is extremely beneficial.

Embody the Change You Wish to See

On top of everything, showing gratitude is your personal choice. If you do say thank you, you are showcasing the empathetic and positive side of your own personality. Although they are two simple words, “thank you” has the power to change moods and drive conservations towards fruitful results that previously felt unattainable.


Gratitude is no longer a personality trait. Instead, it has become a business strategy. There is a significant impact that this action creates, and while most people have yet to experience it, experts around the world strongly believe in the positivity it can bring.

If you want to experience this for yourself, try starting with the decision to buy a dental practice in your area with CTC Associates. Get in touch with us today.

Posted on Jun 27, 2022
Image Credit:

File ID 48542542 | © Sirichaidreamstime |



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